Lure

Immediately after introduction, the Berkley® PowerBait® CullShad has already stirred up serious excitement on the tourney scene. Find out for yourself why this shallow-water swimbait has quickly become a favorite with fishing pros. Key...

Immediately after introduction, the Berkley® PowerBait® CullShad has already stirred up serious excitement on the tourney scene. Find out for yourself why this shallow-water swimbait has quickly become a favorite with fishing pros. Key...

Immediately after introduction, the Berkley® PowerBait® CullShad has already stirred up serious excitement on the tourney scene. Find out for yourself why this shallow-water swimbait has quickly become a favorite with fishing pros. Key...

Color ‎Silver Shiner Brand ‎Terminator Size ‎3/8 oz Material ‎Blend Style ‎Pro Series Item Dimensions LxWxH ‎1 x 1 x 1 inches Number of Pieces ‎1 Target Species ‎Panfish Item Package Dimensions L x W x...

Classic meat! Nothing holds its shape like a VMC® Bucktail Jig, tied with premium natural bucktail on an oval head for a lifelike, full-bodied appearance. Integrated tinsel fibers and 3D holographic eyes provide extra flash. Equally well-suited for...

CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip FEATURES - Silent/Non-Rattling Flat-Sided Body, Floating ACTION - Tight Wobble, Finesse-like Action TARGET SPECIES - Bass/Multi-Species Freshwater TERMINAL - VMC® Black Nickel 1X Strong...

CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip FEATURES - Silent/Non-Rattling Flat-Sided Body, Floating ACTION - Tight Wobble, Finesse-like Action TARGET SPECIES - Bass/Multi-Species Freshwater TERMINAL - VMC® Black Nickel 1X Strong...

CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip FEATURES - Silent/Non-Rattling Flat-Sided Body, Floating ACTION - Tight Wobble, Finesse-like Action TARGET SPECIES - Bass/Multi-Species Freshwater TERMINAL - VMC® Black Nickel 1X Strong...

CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip FEATURES - Silent/Non-Rattling Flat-Sided Body, Floating ACTION - Tight Wobble, Finesse-like Action TARGET SPECIES - Bass/Multi-Species Freshwater TERMINAL - VMC® Black Nickel 1X Strong...

CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip FEATURES - Silent/Non-Rattling Flat-Sided Body, Floating ACTION - Tight Wobble, Finesse-like Action TARGET SPECIES - Bass/Multi-Species Freshwater TERMINAL - VMC® Black Nickel 1X Strong...

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series® is born of the sawdust from Ott DeFoe's Garage. The Rapala® OG Rocco® is a buoyant, round balsa bait with a square circuit...

The ideal choice for fishing deep shorelines, rocky points, and submerged structures, the Bagley Balsa Diving B DB1 Crankbait generates wide hard-thumping action that calls fish in with lively deflective capabilities that make fish commit. Featuring a...